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Principles of marketing

Brassington, Frances

Principles of marketing - 3rd - Harlow: Financial Times Prentice Hall, 2003 - xxiv, 1136 p. col. ill. 27 cm. pbk.

Previous ed.: 2000 Includes bibliographies and index

ISBN: 0273657917 9780273657910

Subjects--Topical Terms:
Marketing
Management

North WestKnowledge and Library Services

Principles of marketing

North West
Knowledge and Library Services