Positioning : (Record no. 59036)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00499nam a2200181 a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20231106121843.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 090401t2001 xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780071373586 |
| 099 ## - LOCAL FREE-TEXT CALL NUMBER (OCLC) | |
| Classification number | 659.1 RIE |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Ries, Al. |
| 245 10 - TITLE STATEMENT | |
| Title | Positioning : |
| Remainder of title | the battle for your mind / |
| Statement of responsibility, etc. | Al Ries, Jack Trout. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | viii, 213 p. ; |
| Dimensions | 21 cm. |
| 650 #0 - SUBJECT HEADINGS | |
| Subject heading | Positioning (Advertising) |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Trout, Jack. |
| 907 ## - LOCAL DATA ELEMENT G, LDG (RLIN) | |
| a | .b14065630 |
| b | lma |
| c | n |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Book, Standard Loan (4 weeks) |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) | |
| Cataloger's initials, CIN (RLIN) | 123467 |
| First date, FD (RLIN) | 123467 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Total Checkouts | Class number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Mid Cheshire NHS Library | Mid Cheshire NHS Library | Main Shelves | 02/02/2016 | 0.00 | 659.1 RIE | 36151392 | 06/11/2023 | 0.00 | 21/09/2022 | Book, Standard Loan (4 weeks) |