Essentials of marketing / (Record no. 70051)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01056cam a22002898i 4500 |
| 001 - CONTROL NUMBER | |
| control field | 22808110 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20240122153852.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 220929s2023 enk b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 2022047293 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9781292429533 |
| Qualifying information | (paperback) |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal author | Blythe, Jim, |
| 245 10 - TITLE STATEMENT | |
| Title | Essentials of marketing / |
| Statement of responsibility, etc | Jane Martin, Jim Blythe,. |
| 250 ## - EDITION | |
| Edition statement | Eighth edition. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Physical description | xix, 361p: |
| Other physical details | coloured diagrams; |
| Dimensions | 27 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references and index. |
| 650 #4 - SUBJECT HEADINGS | |
| Subject heading | Marketing |
| 700 1# - ADDED PERSONAL NAME | |
| Added personal author | Martin, Jane |
| 263 ## - PROJECTED PUBLICATION DATE | |
| Projected publication date | 2212 |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Place of production, publication, distribution, manufacture | Harlow, England ; |
| -- | New York : |
| Name of producer, publisher, distributor, manufacturer | Pearson, |
| Date of production, publication, distribution, manufacture, or copyright notice | 2023. |
| 336 ## - CONTENT TYPE | |
| Content type term | text |
| Content type code | txt |
| Source | rdacontent |
| 337 ## - MEDIA TYPE | |
| Media type term | unmediated |
| Media type code | n |
| Source | rdamedia |
| 338 ## - CARRIER TYPE | |
| Carrier type term | volume |
| Carrier type code | nc |
| Source | rdacarrier |
| 776 08 - ADDITIONAL PHYSICAL FORM ENTRY | |
| Display text | Online version: |
| Main entry heading test | <a href="Blythe, Jim.">Blythe, Jim.</a> |
| Title | Essentials of marketing |
| Edition | Eighth edition. |
| Place, publisher, and date of publication | Harlow, England ; New York : Pearson, 2023 |
| International Standard Book Number | 9781292429540 |
| Record control number | (DLC) 2022047294 |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
| a | 7 |
| b | cbc |
| c | orignew |
| d | 1 |
| e | ecip |
| f | 20 |
| g | y-gencatlg |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Class number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| National Library of Medicine Wessex | Wirral NHS Library | Wirral NHS Library | Main Shelves | 22/01/2024 | WX214 | WMC00000668 | 22/01/2024 | 22/01/2024 | Book, Standard Loan (4 weeks) |