Piercy, Nigel <br/><br/>
Market-led strategic change : transforming the process of going to market 

 - Fifth edition. 
 - London :  Routledge  2015 
 - 1 volume : illustrations (colour) ; 25 cm (pbk) 
<br/><br/><label>ISBN: </label>9780415834278 
<br/><br/><label>Universal Decimal Class. No.: </label>658.4012